Starting a Medical Billing Business > Starting Your Own Medical Billing Business

Marketing A New Business

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QueenAlicia:
I will be looking out for that marketing service!  ;D

testboss:
i suggest to go a head with internet marketing start working on google ads or yahoo for local business where you can get more qualitified leads .

PMRNC:

--- Quote ---i suggest to go a head with internet marketing start working on google ads or yahoo for local business where you can get more qualitified leads .
--- End quote ---

I disagree, I think your more qualified leads will NOT come from the internet, the internet is meant to be a tool of efficiency and a secondary arm in marketing as well as extended customer/client satisfaction.

As for those mailing lists people purchase.. WASTE of money. Get out there and go door-to-door, open up yellow pages and your own PPO or a friends PPO list/book of providers, and do some cold-calling. Create something to generate interest and promote your education and your experience. Selling yourself is the KEY to marketing this business.

QueenAlicia:
I've started compiling lists of providers in my area by driving around while running errands. I think anything that you can do on your own for free marketing wise is the best way to go.

camedbill:

--- Quote from: Michele on November 18, 2010, 02:37:32 PM ---Bulk mailings are probably the least effective way to get results.  But many like it because it is the least confrontational.  Marketing is the hardest part of medical billing and it is the number one reason that services fail.  We are actually developing a marketing program for people to join and we will be doing actual marketing.  Providing you with unique marketing tools, new to the medical billing industry, and walking you thru how to target profitable providers.  The program also makes you accountable to someone which will give you incentive.  We are excited about it.  Should be available around the beginning of the year. 


--- End quote ---
Hi Michele:  How are you coming along with this marketing program?  I'm very interested!

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