BACK INTO HIATUS I GO...............
So my question would then be to ask (Linda) how does one market to a provider that is NOT advertising for a biller?? How do you send them information without it being labeled "unsolicited"? If me sending out a flyer to a company that is LOOKING for a biller is considered that, what is it for all the newbies who are trying to find ways to get a new provider by email marketing, looking for lists of new or even established providers who DID NOT ADVERTISE for a biller?
Marketing is finding unique and creative ways to reach a target audience. I stopped sending out mass brochures, flyers etc to people I found in the yellow pages because it didn't justify the cost. I received 0 return on my investment, however sending out E-BROCHURES, E-flyers, has been very successful. I get an audience who is looking for what I have to offer, however they were not expecting to receive it in the form of a Billing Service, but in a Medical Biller.
Every time I open my mail box, I get unsolicited mail. Mail from Time Warner Cable, Carpet cleaning companies, dog groomers etc etc. I toss it in the trash. If I were seeking to hire a maid, and a maid service contacted me, I would not be upset or ready to toss that information should I feel that it would be cost-effective to what I was looking for. This is equivalent to what I have been saying. NOBODY is debating that you should OR SHOULD NOT use Craigs List. I just don't comprehend the logic of the "unprofessional-ism" in replying with a flyer, or the flyer being Unsolicited information when basically ALL MARKETING IS UNSOLICITED!!
I toss it in the trash. If I were seeking to hire a maid, and a maid service contacted me, I would not be upset or ready to toss that information should I feel that it would be cost-effective to what I was looking for.
Nobody is asking you to change your mind about craigs list. thats a DONE DEAL!! The question you keep dodging is how do newbies send information to potential clients............clients WHO DO NOT ADVERTISE for a biller without it becoming unsolicited information??
If me sending a flier to a person who is asking for a biller is considered that, what about sending emails, brochures, post-cards, phone calls, coming door to door, what is that called?
What you have basically said and wont admit to, is marketing to people who DON'T REQUEST information is unsolicited.
Quote from: Pay_My_Claims on February 08, 2011, 11:06:43 AMNobody is asking you to change your mind about craigs list. thats a DONE DEAL!! The question you keep dodging is how do newbies send information to potential clients............clients WHO DO NOT ADVERTISE for a biller without it becoming unsolicited information?? Charlene, I'm not dodging you, I guess I should give a vocabulary lesson on the word "Unsolicited"?? I told you what I do. I did not say everyone should do it. I said it's the most polite and respectful thing to do. UNSOLICITED means they did NOT ask for it. If the ad says "Send your fliers, marketing materials etc.." that is fine, it's NOT unsolicited. If it says "Send a cover letter and a resume" and you send them fliers, brochures, YES that is UNSOLICITED. I did not dodge your questions, you asked me what do I do and I told you 3 times, I send a cover letter along with my resume and for those that do not have a resume than my suggestion is to send the cover letter with an introduction to you and your company (BRIEF) along with a REQUEST to send additional information. QuoteIf me sending a flier to a person who is asking for a biller is considered that, what about sending emails, brochures, post-cards, phone calls, coming door to door, what is that called? That too is called solicitation, I never go do a cold-call walk-in with a hard sell, I ask them if I can leave the information and if they say yes, great! Places that have signs that say "no solicitation" I don't bother them at all, I will mark the address and send the information via mail. I want clarity on that. I hope all others DON'T USE craigs list because its been great for me. I have a meeting today at 12 with a craigs list client. QuoteWhat you have basically said and wont admit to, is marketing to people who DON'T REQUEST information is unsolicited. No Charlene, you don't get to interpret what I am saying. It's not my fault you can't comprehend what I am saying. I've not DODGED YOU nor do I need to admit to anything.. YOU ASKED ME the questions remember? We were talking about "ad's" we were not talking about other situations, as each one requires a unique set of respectful values and etiquette.. clearly your not getting that part <g>Bottom line if the ad requests one thing and you send another, I'm sorry to me that shows you can't follow directions, maybe you get lucky, maybe you don't. To me it's disrespectful to ignore a direct request for specific information (ie; resume with cover letter)