Seeking New Clients

[kimmie963]

Hello Again

I seen this topic posted back around in 2008, but I would like to know does anyone has a sample introduction letter  that they mail or email out to potential clients to see if they are in need of a  medical biller, especially clients that are just starting out in their practice.  I am going to visit my former doctor who is working at a clinic which I already know has there own billing source, but she could be a lead and should have good connection in pointing me in the right direction of possible new doctors.  Any assistance will be greatly appreciated.  Thank you

[williamportor]

Will you be using this letter for a direct mailing campaign in bulk, or for a one particular clinic? The design and language will be different for each.   

[kimmie963]

Thank you for the reply.  I'm looking to mail to new mental health providers to start then expand to other specialties such as physical therapist or chiropractors.

Thank you again

[williamportor]

kimmie963

Direct mail as you described will work just fine but if I may suggest, you'd get more bang for your buck if you use a professionally designed postcard. Postcard mania or similar companies can design a mailer piece that will  get your marketing message across without anyone opening an envelope. Providers hate opening envelopes if they think it's a marketing letter, and a postcard will ensure your mailer will at least get noticed. Important: Consistency is everything with direct mail! Better to do 500 mailers a month consistently, than 1000 once in awhile. Your mailers will not have their full effect until the providers see them at least 10 times. Direct mail is a good move if stay in it for the long haul. I hope this helps.