Starting a Medical Billing Business > Starting Your Own Medical Billing Business
Marketing New Medical Billing Company
Cpatel:
--- Quote from: SnyderKristine on March 13, 2014, 01:55:22 PM ---
--- Quote from: tallmanusa on March 13, 2014, 11:49:35 AM ---Quote
Anyone was interested at all would be a surprise. When you cold call , all you get is VM, you can leave messages, nobody ever calls back.
If and when you connect with a live person, they are interested in only two things.
Price, and major companies are giving them low prices and software at no charge.
The second is quality, they want references. Your self recommendation is worthless, they have heard it all before.
So you think they should be interested in a no name company with higher prices, and no references?
--- End quote ---
What should I go around with then? I need my first client to take off, and I am trying hard to tap all the resources I can?
Cold calling is the most talked about marketing technique, what do you say?
What worked for you for the first time, please share? I am in real need of some straight forward advice, if you dont mind sharing?
--- End quote ---
SnyderKristine,
Billing/Collections is heart of Medical Practice and Physician's are very scared about that no one mess up their financials. They will only let someone touch their accounting information if they trust him/her 100%. So it is very important for us as a newbie to become Physician's trustworthy biller.
Here is the story how I landed my first client. I took a job in solo practice as Medical Biller with very basic pay and worked as employee for approx. 1.5 years until Physician was satisfied with my work. When time came I explained the doctor that I want to grow and want to provide services for more clients. I was able to lend her as my first client and she helped me to lend other 3 clients with mouth of word. Even today my existing clients always guide me to market my services where and who should I approach because they know the in and outs of their friend's practices. For newbies it is more beneficial if we go out personally and show off our face at the practice rather than just cold calling. First we need to build the relationship with practice decision maker. They will never sit down with unknown person. Even today my existing clients always guide me to market my services where and who should I approach because they know the in and outs of their friend's practices. I prefer to be a member of local medical society in your town.
I encourage to be a regular reader of this forum. This forum as well as Alice and Michelle taught me a lot.
Good Luck.
Michele:
--- Quote from: Cpatel on March 21, 2014, 12:41:37 PM ---
I encourage to be a regular reader of this forum. This forum as well as Alice and Michelle taught me a lot.
Good Luck.
--- End quote ---
Awwww....Thanks. So glad to see how well you have done since you started! 8)
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