Starting a Medical Billing Business > Starting Your Own Medical Billing Business
Marketing slump
PMRNC:
I'm not sure I agree with that.. I've not run into that at all. I actually think (for me anyway) this has been the best marketing times in YEARS. In many cases where providers are interested in EMR and they don't know much I'm able to hook them up with a few companies I'm networking with.. I am actually not getting involved in EMR at all.. No interest in it, so what I have done was set myself up with a few of the companies who also offer PM solutions so that I have a connection with them for when it comes up with a potential client.
Michele:
I haven't run into it either. My personal opinion is that the providers that fall for the EMR/EHR offer are looking for a cheap solution for their billing, not a good solution. They don't make good clients anyway. They don't appreciate all the work you do, they just look at the amount of your bill and think it's too high. The providers that really 'get it' and understand the importance of having a good billing system understand that the EMR/EHR system doesn't come with the brain.
Cpatel:
I agree with Michelle, EMR/EHR do not have brain. Even maintaining good relations with our software vendor's sales person helps. I retrieved a big client through the software company. Also it becomes easy for us when our clients use the EMR/EHR from same vendor as ours.
rmk123:
I haven't come across this either re: EHR technology. In fact, it can move the process along - especially if you are positioned to offer a complete solution and remain flexible. What have you done to establish your unique position in your market? This could be anything from highlighting your experience with a certain specialty, customer response time, net collection ratio track record, etc.
Cpatel:
Michele/Linda,
Through the software company I am in contact with local sales person of the software that I am using. She used to work for medical billing services. She is willing to work together with me to sell EMR and I sell my services. She has offered me two plans:
1. I invite the prospects for seminar. Software company will pay for expense of seminar (space and food). Sales person will do the presentation and also answer the questions for prospects. But yeah I will have to invite Doctors to Seminars.
2. She said that I can sell EMR along with my services and they will pay me commission.
Will any of these tool will benefit me? What are your suggestions? should I go with these offers? Any alternate ideas to deal with them?
Thanks
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